Track5Media Rocked Startup Weekend Lancaster

Over the weekend, a bunch of the Track5Media team braved the snowstorm and got involved in Startup Weekend Lancaster, our city’s version of the global event. Startup Weekend is “a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities.” According to their website, 36% of the startup companies founded at the events are still going strong after 3 months and 80% of participants plan on still working with either their team members or startup idea formed at the event even after the weekend ends!

Track5Media Will Be at LeadsCon Las Vegas 2015

The Track5 team is gearing up for our trip to Las Vegas next week to attend LeadsCon 2015. The conference will be held March 2-4 and the Expo will be March 3-4 at the Mirage Hotel. We couldn’t be more excited to head to the city of sin and take in some amazing experiences both during the conference and just out on the strip!

2014’s Coolest Content Marketing

It’s getting increasingly difficult to target audiences with advertisements. DVR skips the commercials or viewers forgo TV all together for ad-less Netflix, magazine ads get flipped fast, and we’re so desensitized to banner ads that we barely notice them anymore.